Salazar News

21 Nov 2017 Salazar Packaging Featured in Forbes

Salazar Packaging Featured in Forbes

2017 has been an amazing year with the grand opening of our new Oswego, IL facility and celebration of our 10th anniversary.  In perfect timing for this season of gratitude, we are very grateful for this article that just appeared in Forbes.  https://www.forbes.com/sites/allbusiness/2017/11/19/what-10-years-of-content-marketing-did-for-this-startup/#6757e7202f5c

If you want to know who we are, what we do and how we not only survived, but thrived in the worst economy ever, you may find it interesting. The article focuses on the green aspect of our business and how we utilized content marketing to establish an amazing internet presence in an industry dominated by very large corporations with huge marketing staffs and budgets.

Our thanks to Brad Shorr and the team at Straight North for telling our story so well!

To learn more about our company, products and services, please check out any of the posts below or contact Salazar Packaging on our website or by calling us at 630-551-1700.

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14 Nov 2017 Live Momentous selects Salazar Packaging for e-commerce boxes!

one color on white exterior, Salazar Packaging, e-commerce packaging, custom packagingLive Momentous selects Salazar Packaging for e-commerce boxes!

You may have noticed the wide variety of protein products available from many companies. We were fortunate to get the attention of a terrific new one, www.LiveMomentous.com You can see their web site and will be impressed by the quality of their web presentation as well as the product itself.

Certainly, a product as unique as this also demands eye catching e-commerce packaging that delivers a terrific unboxing experience for their customers. In this case, it required two different boxes:

Interior e-commerce customer box-

two colors on triple white board, Salazar Packaging, e-commerce packaging, custom packagingThis is the one that is likely to be kept and used for storage. From the beginning they wanted a box that provided maximum billboard space for their graphics. Most die cut mailers have an ample print area on the inside lid, but they wanted to enhance that opening experience, so we added a fifth panel. This permitted printing on both flaps, inside and outside, doubling the printable area.

You can see from the bright red interior, anything other than black, red or white would have ruined the overall impact, and this included the fluting in-between the inner and outer white layers of corrugated board. Double white corrugated looked good but triple white looked even better.

Exterior e-commerce corrugated mailer –  

Of course, a white box as beautiful as the one we helped Live Momentous create would likely arrive to their customers all dirty and smudged, covered with tape and/or a shipping label. To avoid that we helped create a simple shipper, perfectly fitted, made from our Globe Guard® 100% recycled content corrugated board. Its constructed with an easy to load and close top tuck lid, has minimal printing on it, and its only function is to protect the interior box.

basic top tuck mailer box, Salazar Packaging, e-commerce packaging, custom printingCombined, these two boxes create an upscale look at minimal cost and are sure to please any customer who receives it. Truly, the packaging is consistent with the product and the company providing it!

If you are interested in learning more about their products, please visit the Live Momentous web site. If you would like to discuss your own packaging needs, please contact us at Salazar Packaging or call us at 630-551-1700 for a confidential, no cost, no obligation consultation with one of our branded packaging advisors.

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https://salazarpackaging.com/balancing-protection-presentation-e-commerce-subscription-boxes/

http://salazarpackaging.com/design-options-e-commerce-subscription-boxes/

http://salazarpackaging.com/e-commerce-boxes-that-sparkle-and-shine/

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10 Nov 2017 Buyers Guide to Digitally Printed Corrugated E-commerce Boxes

Salazar Packaging, digital e-commerce printingBuyers Guide to Digitally Printed Corrugated E-commerce Boxes

Reason # 1 to go Digital – complex, multicolor graphics  

The most popular reason people decide to go digital with their box printing is a very low minimum. Companies are all over the internet who can digitally print as few as 25 custom printed boxes utilizing their relatively slow printing and converting process. However, that is not what we do. Our digital printing process is designed for higher speeds and larger quantities which results in a lower price per box. Our MOQ varies depending on many factors, but it typically begins at 1,000 boxes.

So, for most of our customers, the number one reason to print digitally is their need to print sophisticated, multi-color designs that simply cannot be run on traditional flexographic equipment. Keeping in mind most designs are created digitally for the internet, they simply cannot be reproduced well using a flexographic print process. It is essentially like trying to reproduce a fine work of art with a box of crayons. Customers are disappointed when they are told they will have to simplify, shadow or “dumb down” their logo or other graphic design component.

Salazar Packaging, e-commerce, digital printingIf you can create it, we can print it!

That sounds like a bold statement but the number of colors and how they are arranged is no longer a concern when printing digitally. With flexographic printing we typically must allow a gap in between two colors to make sure they do not overlap accidently and create a shadow or third color in the process.

With digital, the more colors the better, whether they are gradients or solids. Spot glosses, textures, and unique patterns and finishes are all very possible and that is where digital wins every time. The images shown on this post are all photographs of actual direct to corrugated board digital printing.

We have created several new resources for anyone interested in digital printing. For a brief look, please check out the digital printing page on this www.salazarpackaging.com web site. For more, detailed information including a “why digital” and “digital FAQ” page, we recommend you visit our newest website www.DigitalBoxPrinter.com.

Salazar packaging, e-commerce, digital printingWe are truly excited to be able to offer this to our clients and customers. We feel it removes any limitations that designers have ever felt printing on a corrugated box. If your goal is to create a truly unique branding experience, or if we have not answered your question, please contact us or call us at 630-551-1700 for a no cost, no obligation consultation of your e-commerce box graphic design.

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http://salazarpackaging.com/drives-e-commerce-subscription-box-redesign-rebranding/

http://salazarpackaging.com/design-options-e-commerce-subscription-boxes/

http://salazarpackaging.com/litho-labels-for-exceptionally-attractive-e-commerce-shipping-boxes/

http://salazarpackaging.com/e-commerce-boxes-that-sparkle-and-shine/

 

 

 

 

 

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06 Nov 2017 EBY.com selects Salazar Packaging for E-commerce Boxes

EBY selects Salazar Packaging for E-commerce Boxes

We have had the privilege of helping to create many fantastic looking boxes for various great causes, but one of our new favorites is the EBY box. The box and co-founder, Sophia Vergara, have been all over media talking about their cause. In case you have not seen it, it is a subscription program for ladies’ panties, and they are making 10% of net sales available for micro loans to help women in need. It is a great program and we are so pleased to have been selected to be their supplier for their boxes.

Digital and Flexographic Printed Box

The boxes are almost as unique as their program. To get the look they wanted for their brand, they selected a flexographic design inside that creates a soft finish. On the outside, they chose a digital finish that results in a very clean, shiny look and enabled them to place their EBY logo on their background color without ink overlap or color gap. That design would have been difficult if not impossible to print using flexo equipment but it was a breeze using our high speed digital print capabilities.

We were happy to work with the nice people at EBY through the sampling, sizing, board specs, graphic design process, and even more thrilled to have them so pleased with the first box, that they ordered additional boxes from us in two new sizes. We brought all three of their boxes to market quicker than most would expect, approximately two weeks from order and final art approval.

Speed versus Quality in E-commerce Packaging

With many companies you must make a choice between getting your boxes quickly, or getting the quality you require. At Salazar Packaging you can have both with resources and capabilities, competitive prices, and uncompromising quality.

If you are looking for a great cause to support and a unique gift idea for this holiday season, check out the website at www.join-eby.com If you want to talk packaging with people that work with the best, contact us at Salazar Packaging.com. One of our branded packaging advisors will be glad to help you determine the best packaging option for your product and program.

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https://salazarpackaging.com/packaging-that-communicates/

https://salazarpackaging.com/packaging-shipping-gifts/

https://salazarpackaging.com/design-options-e-commerce-subscription-boxes/

 

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08 Jun 2017 Happy Birthday Inside Sustainable (and Branded) Packaging

Happy Birthday Inside Sustainable (and Branded) Packaging

Our blog on the web is turning nine years old next week and we would be remiss if we did not celebrate it. After all, it is that communication tool that we credit for much of our unprecedented growth and our amazing national profile. We are proud to now create eco-friendly, branded packaging for companies in just about every state, including Alaska and Hawaii. We firmly believe our sharing of knowledge and the transparency we demonstrate has set us apart from the many others in the packaging industry and Inside Sustainable Packaging plays a key role in that commitment.

A Blog That keeps up With the Times

Our web site and blog have had some face lifts and tweaks along the way and last year we even changed the name to Inside Sustainable and Branded Packaging to better reflect the content and what site visitors expect. Expanding the name to include branded packaging catered to the new audience we gained that was hungry for more information on custom printed products. For most of them, “green” or sustainability was a given and expected from their packaging suppliers. What they now needed was a company able to help them communicate with their customers. More than a “how to” or DIY blog, we take the time to present options and help our clients make informed decisions. As we often say, “no surprises” because transparency without directness is no bargain at all.

Hundreds of Blog Posts

There are few subjects (none that I can think of) that customers are interested in, that we have not covered. Topics have included paper tape versus plastic tape, the challenge of printing with white ink on brown corrugated board, the benefit of rigid boxes, weight/shipping cost reductions, and interior/protective packaging have all been covered from a variety of perspectives. The easy to use search box is designed to show every post that includes the search term(s) and don’t ignore the “related posts” at the end of each blog post. They will often lead you to additional, new details on the topic of interest.

Thank you!

I thank the many teammates, our branded packaging advisers and manufacturing partners who have contributed to the many posts you will find on our blog. However, I am especially grateful to the customers who have contacted us with their questions and comments. Your direction and suggestions are always welcome and you have helped shape this blog as much as anyone has. Thank you for your continued interest because it inspires and motivates us.
Please contact us at Salazar Packaging or call us at 630-551-1700 with any questions or topic suggestions.

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The Unboxing Experience – Beyond Esthetics for E-commerce and Subscription Packaging

Salazar Packaging Celebrates 10Th Anniversary

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27 Mar 2017 Salazar Packaging Celebrates 10Th Anniversary

Salazar Packaging Celebrates 10 Years

I could share a lot of history about our unique company we started ten years ago in the dining room of our home, but I realize it does not really matter to anyone but those of us who have lived it.

What is important is that thanks to a lot of good friends, manufacturing partners, and most of all to our many customers, we survived a tough and difficult economy by providing exceptional quality, and service and creating a company that is by all accounts, different.

Transparency is Key

We learned early when people order custom packaging from us, they are actually trusting us with their brand, their company, and in some cases their future. To earn that trust, we have created a company that is wide open in terms of what we do and how we do it.

Our web sites and especially our blogs are industry leaders in terms of information sharing. The goal is always helping our customers make informed decisions about their packaging and delivering the best, greenest, and most attractive packaging possible at the lowest potential cost. We believe in providing options so that a customer will never be surprised or experience regrets because of their lack of packaging experience.

Experience Matters

We had a distinct advantage when we started our company; my wife Lenora and I had over thirty years of combined experience in the packaging industry. With a firm grip on materials and applications, we also had the contacts within the industry to identify the best of the best in terms of manufacturing partners. We understood that it was not practical or possible to try to do everything well so we carefully chose our in–house capabilities and were even more selective when determining the people we could count on to supplement our efforts with specialized technical and productivity know how in many locations around the nation.

The first ten years have been amazing and we have gained a long list of customer friends and helped create some of the industry’s best looking boxes.

We also no longer operate out of our dining room. Perhaps the best one word description of how we feel is perfectly communicated by the painting below that now adorns the lobby our new customer service center. All we can say is thank you!

Salazar Packaging, eco-friendly packaging, green products

Please call us at 630-551-1700 or email us at Salazar Packaging to discuss your packaging objective, and how can help you accomplish it.

 

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17 Mar 2017 Salazar Packaging Named Best by Fit Small Business.com

Fit Small Business.com Names Salazar Packaging as “Best Custom Box Solution for High Volume & Multi-box Shippers”

Salazar Packaging, best packaging, best e-commerce packagingThis business resource just published an article titled: Where to Buy Custom Boxes – The Ultimate Buyer’s Guide. We were very pleased to have been named the best in our class which is essentially custom packaging for subscription and e-commerce.

Please take a moment to read their very informative comparison and if you are looking for a new packaging supplier, I might also suggest the first post listed below in the “related posts” section. We believe we compare very well to the many companies who now choose to dabble in e-commerce packaging while we have been one of the original innovators in that market helping hundreds of large and small companies create a great unboxing experience for their e-commerce customers.

As always, please do not hesitate to contact us at 630-551-1700 or email us at Salazar Packaging. One of our “branded packaging advisors” will be glad to help you so you can see why and how we make “packaging that communicates”.

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Stock Unpadded Paper Mailer Envelopes

15 Feb 2017 ALL Unpadded Stock Paper Mailer Envelopes on Sale PLUS Free Plates for Custom Prints!

Stock Unpadded Paper Mailer EnvelopesOne of our customers’ favorite alternatives to a shipping box is our unpadded, paper mailer envelopes.   This product has proven to be a winner, especially when shipping clothing and apparel.  A few of the reasons these have worked so well are:

  • They are relatively low cost
  • Custom printing is easy, with a low one-case minimum
  • They are easily stored and take up very little space
  • They can reduce outbound shipping costs compared to mailer and RSC boxes
  • They are available white or brown (kraft)
  • Wide selection of sizes including flat and gusseted
  • They are considered a green packaging product with 50% recycled content and they are also 100% recyclable with any paper waste

Stock Mailer Unprinted Envelopes on Sale through April 30, 2017

Every size, white or Kraft, UNPRINTED gusseted or flat, is on sale through the end of April with a savings of at least 10% on every SKU. You can see the complete selection on our Globe Guard Products green packaging store web site.


Free print plates for five or more cases until 4-30-2017Custom Printing Also Discounted and FREE PRINT PLATES!

We have already mentioned the low one case minimum for custom printing, but another first time hurdle can be the cost of print plates. They are typically priced low (compared to plates for boxes) and are a onetime expense, but that initial cost can add up, especially if you need more than one size mailer. Until April 30th, all print plates are free for orders for five or more cases, PER SIZE.

Most print plates cost between $75 and $125 dollars per color and per size so the potential savings is substantial and there is no better time to make the move to custom printed mailer envelopes. Even “low cost” labels can cost more per envelope, require labor and will never look as good as finished, branded mailer envelopes.

Please contact us at 815-609-3600 if you have any questions or email us at Salazar Packaging. With a full selection of mailer and shipping options, we are sure to provide you with the best solution for your specific needs.  Keep in mind the sale on unprinted mailers ends on 4/30/17 as does the free plates for the purchase of five or more cases.

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24 Jan 2017 Salazar Packaging and Globe Guard Products have a new home!

Salazar Packaging, new location, change of addressWe are very pleased to announce that thanks to our terrific branded packaging and ecofriendly packaging customers, we have completed our move to a bigger and better facility.

More to come on our new location but for now, please change your records to reflect our new phone number and address.

New phone number: 630-551-1700

New Fax number: 630-551-1701

New Address: 434 Treasure Drive, Oswego, IL 60543

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30 Dec 2016 Paperboard Folding Cartons Are Now Available and On Sale!

Paperboard cartons, custom printing, branding, eco-friendly shippingWe recently added this popular product to our store and the response has been terrific. So we are pleased to announce that all twenty of the new stock sizes are on sale until February 28th, 2017.

White and Kraft are both Eco-Friendly!

Both colors are 100% recyclable, biodegradable and can be re-pulped into new board and packaging.

White boxes are 100% recycled content including 35% post-consumer waste.

Kraft cartons are 100% recycled content including 90% post-consumer waste.

paperboard folding carton, white paperboard, kraft paperboard, recycledCustom sizes available with low 2,500 MOQ

If none of the twenty sizes shown on our store are what you need, please contact us and ask. Chances are, the size you need is available but has not been added to the store, yet.

If not, we can create any size and design you need for a low minimum of 2,500 cartons. Your unique size may require a onetime purchase of a cutting die, but the fit will be perfect for your product and application. .

Custom Printing is always an available option at Salazar Packaging

Almost every product we offer is available custom printed and branded, and this applies to our paperboard cartons too! The minimum is a very low 2,500 cartons and the initial art/plate charges are minimal.

Contact us today for a no charge consultation with one of our branded packaging experts. We are committed to helping you determine what packaging product is best for you and your application. Call us at 630-551-1700 or contact us via email at Salazar Packaging.

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https://salazarpackaging.com/green-packaging-paperboard-versus-corrugated/

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