[caption id="attachment_2715" align="alignright" width="300" caption="DIE CUT BOX WITH BUILT-IN PARTITIONS"]
“What makes one package greener than another?” It’s a rather simplistic question that does not permit a brief or concise answer. It was recently asked of me by an intern working for a governmental agency, and I began by telling him that my response was only my opinion, but one that would hold up in most circles. I added that when we attempt to answer that question we look at packaging in three critical areas:
- SOURCE - What is the packaging product and where does it comes from? For example, recycled content, PCW percentage, FSC certified, etc.
- LIFE CYCLE - Where is the packaging material likely to end up after its initial use? Is it reusable, recyclable, biodegradable, compostable, etc?
- USE- How is the packaging material used and does it eliminate or minimize the use of a different and perhaps less eco-friendly product?