recyclable packaging Tag

07 Mar 2017 Are Brown Boxes More Eco-friendly Than White Boxes?

kraft box, white box, eco-friendly, Are Brown Boxes More Eco-friendly Than White Boxes?

That is most definitely a FAQ from our green minded customers and the answer is definitely yes, probably, in most cases. If that answer seems vague or non-committal, it is by design. The fact is there are many different ways to look at any packaging product’s greenness, and even more ways we can impact the natural sustainable features of packaging by what we do to it. Allow me to explain.

Green Packaging has always been a matter of perspective

Some people look at packaging strictly from a source perspective. What percentage of it is made of recycled content and what is that source. Post-consumer waste is rated much higher (greener) than post production waste, and that is better than virgin material.

Others are more concerned about packaging in terms of how easily it can be reused or if necessary, how it can be disposed of and/or recycled. As most people know, paper based packaging is typically much easier to recycle compared to plastic based packaging but it varies depending on a number of factors including type, and how it is printed or laminated.

Enhancing the Customer Experience

Making the box look sharp does not always mean making it more expensive or complicated. We apply the KISS principle as much as possible because we know that over designing a shipping box adds cost and in most cases makes it less eco-friendly. Adding costly finishes to any box almost always has a negative impact on how it can be recycled and re-pulped so we prefer to increase the proverbial “WOW factor” by using screens, well printed colors, and last but not least – good substrates. No one can create a great looking print on cheap or substandard board, but it does not have to be expensive; just consistent.

Why we usually suggest brown board for a box exterior

MOST board with a white side in or out, is NOT 100% recycled content. White is typically virgin paper, that does not make it bad, in fact it makes for a great printing surface, but it is definitely not green if the goal is to use as much recycled content as possible.

In addition to the obvious green benefit, brown board is typically 5 to 6% less expensive compared to white board. Darker colors, such as dark blue, brown, and black print beautifully over natural Kraft Board, as do lighter colors like white and most pastels. However, the main reason we usually suggest brown board has nothing to do with relative greenness or material cost.

Simply put – brown boxes arrive looking better. Whether you ship UPS, FedEx or USPS, every box you ship is handled countless times and each time it ends up a little dirtier and beat up. This rough handling is much less obvious on brown board than it is on white board.

eco-friendly shipping box, custom printed boxHowever, the box interior usually arrives in perfect condition!

This is why we have become a leading designer of e-commerce boxes with interior prints. People can’t wait to open a box that just arrived, and we make sure they are greeted with a great looking box that creates the enhanced experience which is the goal of most shippers. That interior inside lid of a die cut mailer is a great printing surface for anything from a brief thank you to product use or assembly instructions, and can be inexpensively printed where they are not going to be missed or lost.

We believe this is such a great marketing tool that we have made it easy for companies to add or change an interior print, long after the box is first launched or printed. (see first related post below) It is never too late to make a great and memorable impression.

custom printed boxes, flood coatWhite exteriors for flood coat designs

If a graphic design is going to require edge to edge (flood coat) printing, we will usually recommend that printing is done on a white surface rather than brown. Natural (brown) Kraft varies in color so anything printed over it may also reflect that same shade variance. So the easy way to achieve beautiful solid color is to print it over white board.

That also makes reverse printing much easier, creating white copy that really pops. If you check out some of the boxes in our gallery, they look like they are printed white ink over a solid color but the reality is that they are a solid color ink printed over white board. The end result creates a much sharper two color look using only one color ink and one print plate.

If all this sounds complicated, it is, but not for people who do this day in and day out. We know how to create the best looking package at the lowest possible cost and will help you accomplish whatever your goals might be whether they are about color, cost, sustainability or even weight reduction for minimizing shipping costs.

Contact us at Salazar Packaging or call us at 630-551-1700 to discuss your specific needs.

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https://salazarpackaging.com/drives-e-commerce-subscription-box-redesign-rebranding/

https://salazarpackaging.com/balancing-protection-presentation-e-commerce-subscription-boxes/

https://salazarpackaging.com/the-pros-and-cons-of-custom-printing-boxes-on-white-corrugated-board/

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30 Dec 2016 Paperboard Folding Cartons Are Now Available and On Sale!

Paperboard cartons, custom printing, branding, eco-friendly shippingWe recently added this popular product to our store and the response has been terrific. So we are pleased to announce that all twenty of the new stock sizes are on sale until February 28th, 2017.

White and Kraft are both Eco-Friendly!

Both colors are 100% recyclable, biodegradable and can be re-pulped into new board and packaging.

White boxes are 100% recycled content including 35% post-consumer waste.

Kraft cartons are 100% recycled content including 90% post-consumer waste.

paperboard folding carton, white paperboard, kraft paperboard, recycledCustom sizes available with low 2,500 MOQ

If none of the twenty sizes shown on our store are what you need, please contact us and ask. Chances are, the size you need is available but has not been added to the store, yet.

If not, we can create any size and design you need for a low minimum of 2,500 cartons. Your unique size may require a onetime purchase of a cutting die, but the fit will be perfect for your product and application. .

Custom Printing is always an available option at Salazar Packaging

Almost every product we offer is available custom printed and branded, and this applies to our paperboard cartons too! The minimum is a very low 2,500 cartons and the initial art/plate charges are minimal.

Contact us today for a no charge consultation with one of our branded packaging experts. We are committed to helping you determine what packaging product is best for you and your application. Call us at 630-551-1700 or contact us via email at Salazar Packaging.

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http://greenpackaginggroup.com/industry-experts/boxes/branded-packaging-options/

https://salazarpackaging.com/green-packaging-paperboard-versus-corrugated/

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18 Feb 2016 NEW: Rigid Mailers in White and Kraft

custom printing with low 2,500 MOQIn our never ending effort to offer our customers better, greener, and more affordable custom printed and branded packaging products, we are thrilled to be adding a new line of rigid mailers in both white and Kraft board.

Seven NEW RIGID MAILER Sizes with More to Come

The new sizes currently range from 6” X 6” to 12-3/4” X 15” and we plan to add several other sizes and designs in the next few weeks.

Each size is available in Kraft TBC or white CCNB paper board. Every mailer features an easy to use, peel and seal adhesive strip for fast, secure closure and an easy to open, tamper evident tear strip.

They are all currently in stock and available for immediate shipment on our Globe Guard ® green packaging store!

Another GREAT Green Packaging Solution FROM Globe Guard®

One of the things we most love about this new product line is how eco-friendly it is. All of these products are:

  • 100% recycled content
  • High post-consumer waste (PCW) content from 35% minimum on white to as much as 98% on Kraft.
  • 100% recyclable just about anywhere including curbside paper recycling programs.

White and Kraft rigid mailers now in stockAlso Available Custom Printed in a Low 2,500 MOQ!

Anyone who knows us knows we are all about branding, and this product line offers one of the lowest minimums anywhere for custom printing on rigid mailers. One or two colors are standard and quickly priced for you. Flood coats and higher color counts are also available upon request.

Standard colors or PMS (Pantone) specific colors are also available, as are screen designs for that unique look you want. If you prefer a window rather than a label, that too is easily accomplished in house with an open or film covered window.

We feel this product line is a perfect fit and compliments all of our other custom printed packaging products that include: RSC style shipping boxes, die cut mailer boxes, unpadded paper mailer envelopes, padded poly (bubble) mailer envelopes, unpadded poly mailers, rigid paperboard boxes, and paperboard folding cartons.

Please do not hesitate to contact us at Salazar Packaging or call us at 630-551-1700 to discuss your specific application and needs. We are confident we can help you create packaging that communicates and tells your customer the story you want to tell.

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29 Jan 2016 What Drives E-Commerce and Subscription Box Redesign and Rebranding?

Hundreds of color optionsWe have been making great looking, great performing e-commerce and subscription boxes for a long time. At our company, we measure experience in decades, not years, so it is fair to say we have had many conversations with a great variety of potential customers. We have found that most of the people seeking help with a packaging redesign or rebrand, typically do so for four basic reasons:

Reducing Shipping Costs

Shipping rates have changed (increased of course) and sometimes so do the items being shipped. A very larger shipper of personal care products redesigned some of their primary product containers and the changes were just enough to take their overall package weight from just under, to just over the critical one pound weight limit for USPS. This change of weight was minimal but it increased their shipping costs by an additional $2.00 cost PER BOX so a quick weight loss program was needed.

Unforgetable inside printsWe analyzed everything from the size, the shape, the board weight and even the ink weight and reached the goal, without compromising the integrity or the appearance of the product being shipped. In fact the customer was thrilled to see the weight reduced without making the packaging inconsistent with the high quality products they ship. Amazingly, the new design was implemented within two weeks from finished art.

Eliminating Shipping Damage

We recently met a new client who was using an outer shipper to protect the inner, branded box containing their products. This was not to preserve the esthetics of the primary box, it was simply because the products were being beat up in shipment due to the poor, weak, primary box design.  The outer, inexpensive “stock box” they used to protect the branded box was anything but low cost. It added labor and overall weight while increasing their shipping costs.

Even though the new design we helped create required new tooling (cutting die) and new print plates, those onetime costs were recovered in a matter of weeks, while customer complaints and packaging costs were reduced.

internal packaging solutionsImproving Productivity

Imagine doing the vast majority of your annual business in a few short weeks! That is exactly what happened annually for one of our new customers. The seasonal nature of their business means that every second counts and packaging time impacts how many orders will make it out the door and to their customers in time for Christmas.

Many customers like using plain or decorative paper products such as tissue, or kraft paper for void fill and to provide minimal protection. While these products tend to be inexpensive to purchase, they are typically expensive to use because they have to be measured, cut and manipulated (scrunched) into the right shape and size. This is very time consuming and in the hands of the wrong, new or seasonal packer, it can also result in an ineffective and unattractive presentation.

We have proven time and time again that even though a well-designed insert (foam, molded pulp, or die cut corrugated) can be more expensive per piece, the many benefits, especially labor reduction, can create savings in the end. In this case, our client was able to get many more orders out the door, at an overall lower cost per unit.

“Enhancing the Customer Experience”

Whether your team calls it that, or “increasing the WOW factor”, the objective is the same: creating e-commerce packaging that impresses the customer receiving it.  A quick visit to our gallery will show that there are a number of different ways to accomplish that from the soft and subtle to bold and outrageous. Needs change over time and are influenced by our customers as well as our competitors, so branding or rebranding can be a great way to communicate and keep your message current.

Whatever your motivation or goal, do not hesitate to contact us for a free and frank discussion about your e-commerce or subscription box branding. Call us at 630-551-1700 or contact us at Salazar Packaging.

We look forward to working with you on your project.

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03 Nov 2015 Earth Turns Finds Value in Globe Guard® Custom Printed RSC Boxes

Earth Turns 2 colors on Kraft RSC boxEarth Turns is one of our oldest and dearest customers in the natural products and supplement space. They continue succeeding and growing in a market that has seen many others come and go.

What Makes Them Successful?

The people at www.EarthTurns.com know once a potential customer finds you on the internet, the second challenge is to keep them. So in addition to great prices and selection, they provide customers with outstanding customer service.

Their packaging is consistent with their approach and products and is kept simple, eco-friendly and easy to recycle.

Why RSC boxes?

Most of the e-commerce people we work with utilize die cut mailers but Earth Turns chooses RSC boxes because they are:

  • Lower in cost to purchase, ship (inbound) and store because they occupy less space.
  • They may be lower in cost to ship out bound as well (lower shipping weight), depending on what they are being compared to.
  • They are easier and faster to assemble.
  • They are 100% recycled content and can easily be recycled with paper waste by the consumer
  • If custom printed, print plates are generally less expensive

RSC insulated cooler boxes also availableAre custom printed RSC boxes right for you?

They may be the best product solution for you but a good answer requires at least a minimal review of your specific application. There are many factors to be considered including annual usage, what you are shipping, how you ship it and even product weight.

We can quickly help guide you to mailer boxes, RSC boxes or any one of a handful of different mailer envelope options we have to offer. There is no cost or obligation to speak to one of our experienced packaging experts so email us at Salazar Packaging or call us at 630-551-1700.

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18 Sep 2015 Two New Globe Guard® Mailer Sizes in Stock and On Sale

6.25 x 4.125 x 2 lock front mailer in stockIt always thrills us to identify new sizes our store customers need so we can add them to inventory. Both sizes are now stocked in Kraft (brown) and also available in white with a 1,000 minimum order quantity.

From now through November 30, 2015, these two new sizes will be on sale at www.GlobeGuardProducts.com.

Two New Mailer Box Sizes

6-1/4” X 4-1/8” X 2” – front lock, die cut mailer. We think this is going to be a popular size for everything from jewelry, to E-juice. They are made of very popular B-flute board and are made of a minimum of 60% recycled content. They are also 100% recyclable, repulpable and even compostable. They also feature the Globe Guard logo on the bottom of each box so your customers know you are using one of the greenest shipping options available.

9-1/2” X 6-1/2” X 4-1/2”- front lock, die cut mailer. Given the popularity of our 12-1/4” X 9-1/4” X 4” box and our 10” X 8-1/2” X 4” sizes, we think this is going to be ideal for customers who want a slightly smaller box to reduce shipping costs. It could be a great size for snack samples, socks, and even personal care product, E-commerce and subscription boxes.

New 9.5 x 6.5 x 4.5 box also available cusotm printedAlso Available Custom Printed

Like all of our stock boxes, these two new sizes are available custom printed with your colors and brand in a very low, 1,000 MOQ. You save at least $800 by NOT having to buy a cutting die and only purchasing your print plates for a onetime cost that is usually between $400 and $600 per color.

What Box Size Do YOU Need?

We have grown tremendously in the last eight years by being responsive to our customers. These two new sizes are a direct result of customer feedback, so if there is a size you wish we had available, let us know. If you use it on a regular basis and we believe others will also be able to utilize it, we will consider adding it to inventory.

We are always willing and eager to discuss your specific needs and application. You can contact us at Globe Guard Products or call us at 630-551-1700.

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https://salazarpackaging.com/sustainable-packaging/four-new-die-cut-mailer-box-sizes-available-and-on-sale/

http://www.greenpackaginggroup.com/industry-experts/get-creative-with-your-new-subscription-or-e-commerce-box-design/

http://www.greenpackaginggroup.com/industry-experts/flexo-friendly-art-design-for-subscription-and-e-commerce-boxes/

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03 Sep 2015 Why Use Globe Guard® Stock Mailer Boxes?

Globe Guard Stock Unprinted Subscription BoxesIf you are pre-launch or just getting started on your subscription box or e-commerce program, there is no better or more eco-friendly way to begin shipping your customers’ orders. Globe Guard® boxes are always at least 60% recycled content, as well as 100% recyclable, repulpable, biodegradable and even compostable.

Professional packaging look/ Small Investment

The most important benefit they provide a startup company or product is the fact that only a minimal investment is necessary. You can select a stock, popular size from our mailer box section of our www.GlobeGuardProducts.com store and order a bundle of as few as 25 or 50 boxes. Adding a custom printed label provides the initial branding and you are on your way!

A partial group of subscription boxes we've runWe know many have been dreaming for weeks, months, or even years about the way their custom printed box is going to look. Some sadly discover their vision is not practical or in some cases, even printable. Using a stock box can help a company get started until the business and volume can help justify the vision.

Additional benefits of using a stock box in the beginning

Above and beyond the minimal investment mentioned above, and saving money at a time when you may have zero or little cash flow, there are other advantages of using a stock, unprinted Globe Guard ® box:

  • They make it easy to implement a packaging “plan B” if necessary. 

What if your initial box ends up being too short, to narrow, or too tall? You start out with no history about products, customer preferences or volume, so everything is essentially a guess. If you guess wrong, changing sizes is so much easier and less expensive if you haven’t already invested possibly hundreds or even thousands of dollars in a cutting die, print plates, or a minimum order quantity (MOQ) of 1,000 boxes.

  • Custom printing is inflexible. 

I often tell people the true story of how we rebranded our company six months after we officially launched. Customer feedback indicated the name was too long and our tag line and logo confusing. So before we had too much invested in our initial brand, we chose to re-brand. The less you have invested the better until you gain some of that all important customer feedback.

  • Converting to custom printed boxes is a breeze, when you are ready!  

If you have been using one of our stock, unprinted boxes, and the size is working perfectly for you, and your volume and cash flow grow, we can easily begin custom printing that specific box size for you. We can grow as you grow with a basic one color design to get started, maybe you add a second exterior color later, and then possibly you add inside print as your brand grows and you are ready to eliminate some more manually applied stickers and labels.

When is the right time to switch to custom printed boxes?

The answer varies from one situation to another mostly focused on affordability and how sure you are that you will not be making any other changes soon. Print plates cannot be modified so the goals are no regrets and no unnecessary expenses. I usually suggest waiting at least 90 days after launch or when you get up to 300 to 400 shipments or subscribers per month

As always, if in doubt, email us at Salazar Packaging or call us at 630-551-1700. We will be glad to discuss your specific needs with you.

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https://salazarpackaging.com/sustainable-packaging/cost-estimates-for-custom-printed-e-commerce-and-subscription-boxes/

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14 Aug 2015 Unpadded Paper Mailer Envelopes – Branded Packaging at Minimal Start-up Expense

Every form of mailer envelope plain or printedBranded, custom printed packaging can easily be accomplished at minimal overall costs by utilizing our line of unpadded paper mailer envelopes. It has remained a customer favorite for years for a number of very good reasons that include:

  • Low one case minimum quantities (usually between 200 and 500 depending on mailer size)
  • Unprinted is a stock item and usually ships next day (see sizes here)
  • Available white or Kraft
  • Available flat or gusseted construction for thicker, bulkier products such as clothing
  • 100% recyclable and 100% recycled content making it a very green packaging solution

3 mailers, 1 plateStart-up Costs for Custom Printed Packaging

Some hurdles for creating branded packaging are perceived but one that can be very real are start-up costs. They may include cutting dies, print plates, art charges, etc. depending on the type of product you are considering. For example – we usually estimate print plate charges for boxes at “between $400 and $600 per color”. In some situations, like a new company or product line, this may make switching to a custom print cost prohibitive.

On our custom printed mailer envelopes, the art/plate fee never exceeds $125 per color, per side. That makes it affordable for just about any company at any stage of development.

Custom Printed Multiple Sizes?

What happens when you need two or three different mailer envelopes because one size mailer envelope does NOT fit all?

If you can use the same copy and the same size on your art, we can create one print plate that fits all your sizes and minimizes your cost.

A perfect example – www.BeeGreenBaby.com

They are a terrific source for beautiful infant apparel and have been a long time customer using three different size mailer envelopes. The largest is gusseted and the two smaller are flat mailers for smaller products or orders. (Note: they just added a fourth size and yes, we are using the same print plate)

They were able to design a one color, screened logo that can be printed vertically on all three sizes and look good as you can see in the attached photo. That means one size plate and only one plate charge for three different size custom branded packaging containers.

We truly work to help customers get into custom printed packaging at minimal cost. Boxes are not always the best product or solution and for those applications we have a full assortment of mailer envelopes that includes paper and poly, cushioned and not cushioned. Even if this is your first time, expect to get decades of packaging advice when you choose to work with us.

Please contact Salazar Packaging or call us at 630-551-1700 to discuss your needs and application. I can assure you we have a solution for you that is affordable and will look great!

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11 May 2015 Pooki’s Mahi® – Great Taste and Frustration Free Packaging®

Frustration Free certified E-commerce shipperCongratulations to Pooki’s Mahi for having achieved the prestigious and hard earned certification for Amazon’s “Frustration Free Packaging and E-commerce Packaging.” If you are familiar with the process, you can appreciate the accomplishment.

This designation applies to all 11 Pooki’s Mahi SKU’s for their primary packs as well as their 24 unit shipper which we are proud to produce for them. Not only is it one of the most attractive e-commerce, subscription boxes we have ever created, we now know it can pass this stringent certification for packaging that is eco and consumer friendly.

To learn more about Pooki’s Mahi please visit their web site and FYI, the office staff at Salazar Packaging officially certifies their coffee as “delicious”.

To learn more about Salazar Packaging and our attractive, low cost e-commerce and subscription box capabilities, please check out the related posts below. You can also contact us via email or call us at 630-551-1700.

 

Press release: http://www.prweb.com/releases/pookismahi/201505313/prweb12757843.htm#.VWx4kyH84nM.email

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31 Mar 2014 Salazar Packaging – The Company Specializing in Custom Printed, Subscription Boxes

A partial group of subscription boxes we've run

I am not sure if we have helped create more subscription boxes than any other packaging company, but I am quite certain we are probably in the handful at the top of the list nationally. The photos included in this blog post as well as the ones scattered around our web sites show the wide variety of boxes we have created including candy, feminine hygiene products, razor blades, office snacks, kids crafts, infant care, vacation programs and every type of sampling program imaginable.

Two side, one color print on white inside and out

We work directly with the brand owner, ad companies, designers, and occasionally with the fulfillment company that is responding to a client’s request. The pressure is on to make our boxes unique and memorable and that is exactly what we do so well.

Two colors on printed light gray interior

Unique Capabilities Create Unique Boxes

The variety of designs we help create include:

  • Flexographic print inside and outside up to four colors
  • Offset litho label designs with photo quality, multi-color images
  • Paper board folding carton inner packaging
  • Rigid box inner packaging
  • Inserts for product retention and protection such as molded pulp, die cut corrugated, molded foam and void fill solutions

One color out, one color in, on Kraft

Why Customers Trust Us with Their New Subscription Boxes

  • Decades of packaging industry experience and years of subscription box experience.
  • Most of our boxes are made with 100% recycled content and are 100% recyclable, biodegradable and even compostable.
  • Personal service
  • Quick response (most first time orders ship two weeks after approved art)
  • Custom printed packaging for not a lot more(and in some case, less) than plain, unprinted boxes

Harry's one color on white printed inside

Whether you are launching your first box or perhaps ready to step up to a new design, we are more than willing to assist you in the process. We will supply you with anything and everything you need including box samples, ink swatches, art templates and final proofs requiring your approval to make sure you are absolutely thrilled with the end result. Please contact Salazar Packaging for a confidential discussion of your needs.

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